Once upon a time in Egypt, a Lego-obsessed kid dodged math homework and somehow landed in commerce school. But life had bigger blueprints, mine unfolded in pixels, posters, and post-its.
Today, I’m a Dubai-based Creative Director, Art Director and Brand Strategist with 14+ years turning ideas into impact making brands speak, sing, shout, or whisper across film, digital, ATL, BTL, and the rest of the alphabet.
My work has won awards, but more importantly, it’s earned attention, sparked emotion, spiked sales and started conversations. I believe in the magic of storytellin, the precision of strategy, and the art of making brands unforgettable.
Journey
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Creative Lead @ Yango Play
July 2024 - Recent / UAE
July 2024 - Recent / UAE
Senior Art Director @ Impact BBDO
2020 - Apr 2023 / UAE
2020 - Apr 2023 / UAE
Art Director @ Impact BBDO
2019 / Egypt
2019 / Egypt
Sr. Graphic Designer @ The HUB
2015 - 2018/ Egypt
2015 - 2018/ Egypt
Freelance Designer
2011 - 2014 / Egypt
2011 - 2014 / Egypt
Skills
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Creative Art Direction
Conceptual Art
Photo Manipulation
Creative Strategy
Content Creation
Production
Photography
Filming/FIlm Editing
Graphic Design
Branding
Typography
Illustrations
Animation
Creative use of AI
Recognitions & Awards
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The International Academy
of Digital Arts and Sciences (IADAS)
Associate Member
The Webby Awards 2025
Jury | Branded Film
The One Show 2025
Jury | Moving image & Production
NewYork Festivals Advertising Awards 2023
Grand Jury / Film & Print
Effies 2024
Litpon Zero Fear / 1x Silver / David vs Goliath
Dubai lynx 2023
More than a song / 1x shortlist / Radio
More than a campaign / 1x shortlist / Direct
More than a campaign / 1x shortlist/ Entertainment
More than a campaign / 1x shortlist / Brand experience
MadStars 2023
Cinema crunch hack / 1X BRONZE
The Loeries 2023
Cinema crunch hack / 1X Silver
Cinema crunch hack / 1X Bronze
Effies 2022
Lucky or not / 1x Shortlist / Direct
Lucky or not / 1x Shortlist / Entertainment
Reach out
-----Michael.menz90@gmail.com
+971 547 999 431